SWANA

Opening Keynote

New Ways to Solve Your Toughest Problems (2.5 CEUs)

Tuesday, August 21
9:00 a.m. – 11:00 a.m.
Delta Ballroom

It’s time to ignite the creative force in yourself and every person in your organization by making human centered design central to your everyday culture. When you take a human-centered approach to your work, you begin to create better customer experiences, which leads to increased engagement and growth

During our high-energy, highly-interactive Kick-Off Keynote Session, you will roll up your sleeves and participate in several activities that will help you:

  • Gain confidence to solve the most complex problems your organization is facing
  • Grow deeper connections with others in your organization and your customers
  • Actually build something impactful
  • Learn how stories help to connect people and ideas

Led by Nashville-based design firm Stoked. Stoked founders, Parker Gates and is an Executive Education Coach for the d.school at Stanford University. Stoked works with organizations worldwide to create cultures where innovation and creativity can thrive.

Parker Gates, Co-Founder, stoke.d

Parker Gates

Parker Gates is a recovering IT Director living in a world of design and innovation. He's passionate about creating cultures where innovation and creativity can thrive as a means of finding solutions to audacious problems. He also feels like it's worth considerable time and effort to transform workplaces into spaces where you can find fulfillment and happiness, and not just a paycheck. He's a co-founder at Stoked and also spends his time at the Stanford d.school where he leads executive education programs.

Barbara Patchen, Design Lead, stoke.d

Barbara Patchen

Barbara Patchen is an organizational psychology practitioner who is obsessed with disrupting an outdated construct of work by helping leaders reimagine what work can be and how it can get done. Barbara serves as Design Lead at Stoked, working with corporate and non-profit partners to help them shift from conventional cultures to more progressive and adaptable teams and environments. Barbara has held a variety of Talent and Organizational Development leadership roles at a Fortune 200 healthcare company where her team won numerous awards for creating an outstanding environment for leaders to thrive.

Jacob Jones, Storyteller | Creative Ninja, stoke.d

Jacob Jones

Jacob Jones is a creative director, storyteller and digital content strategist based in Nashville, Tennessee. Often times radio and podcast host, all the time father of two. He helps steer Stoked’s content narratives and loves working with people, in person, away from computer screens.

Hotel Info

Gaylord Opryland Hotel

Gaylord Opryland Hotel
2800 Opryland Dr, Nashville, TN 3721

Do not call the hotel directly, they will refer you back to VIP Meetings & Conventions the official housing company.

or Contact VIP Meetings & Conventions
Reservation Department
15901 Hawthorne Blvd
Lawndale, CA 90260

Toll free within US: 800-826-3079
International: 310-590-4706
Fax: 310-649-3554
Hours: 6:00 a.m. – 5:00 p.m. PST
reservations@vipmeetings.com